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Exam Code: 1Z0-1032-26
Exam Name: Oracle Responsys Marketing Platform 2026 Implementation Professional
Updated: Aug 31, 2026
Q & A: 74 Questions and Answers
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| Section | Objectives |
|---|---|
| Topic 1: Campaign Management | - Campaign creation and configuration
|
| Topic 2: Message Design and Content | - Email and template design
|
| Topic 3: Audience Management | - Data management and segmentation
|
| Topic 4: Analytics and Reporting | - Campaign performance analysis
|
| Topic 5: Responsys Platform Overview | - Core Architecture and Components
|
| Topic 6: Deliverability and Compliance | - Email deliverability management
|
| Topic 7: Automation and Orchestration | - Marketing automation workflows
|
Question 1
A third-party system export of data that is required to be imported as supplemental table data in Responsys is in XML format. The XML file is located on the SFTP server and ready for you to configure the Connect import job in Responsys.
What is your next step?
A. Discuss with the team that Responsys doesn't accept XML formatting for importing Supplemental Table data and a solution to transform the data will be required.
B. Create an Import Supplemental Table job in Responsys for this file and ensure to select the XML to CSV conversion check box.
C. Create an Import Supplemental Table job in Responsys for this file and select XML as the Fields are delimited check box.
D. Create an Import Supplemental Table job in Responsys for this file.
Question 2
Your client has asked Why their campaign reports in Insight display the value of Not Specified for the Marketing Strategy and Marketing Program category.
How should you reply?
A. There is a substantial work required to set Marketing categories in your Responsys account, so we will request Customer Care to add this to your account configuration.
B. Because we didn't set up Marketing categories prior to going live, we can now ask Customer Care to add any categories you like to your reports.
C. Let's decide on values to use for Marketing Strategy and Marketing Program categories and enter them into Account Administration. Now before each campaign launch, in the Settings section of the Campaign Workbook, select the desired category setting to use for your reports in the future.
D. We need to choose from the Responsys list of standard Marketing category fields, and none of them really apply to your industry, so we aren't using this functionality.
Question 3
When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor completes a transaction, conversion credit will be attributed to the sourcing campaign by default.
Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in order to eliminate potential duplicate reporting?
A. tracking-once
B. action=single
C. action=last
D. action=once
E. tracking=first
Question 4
You built a seed group with three records to test combinations of data during campaign proof testing. All fields required for personalization are populated with test dat a. But when you try to preview or proof launch a promotional email campaign, an error message states that the proof list is empty.
Why is this happening?
A. You must have missed populating some of the fields being used for personalization in the records. Check the data in the seed group for completeness.
B. You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed list records.
C. The seed group is corrupted. You must delete and re-create the seed group with the test data desired.
D. When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out, Responsys will suppress displaying personalization in preview mode or sending emails to those contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.
Question 5
You discovered that your main competitor's employees are subscribed to receive your promotional campaigns directly to their work email addresses.
What should you do in Responsys to prevent your campaigns from being sent to the work email addresses of the competitor's employees, although this is not a complete solution?
A. Create a Non-Competitor Program using Program Designer.
B. Periodically run the scrub utility and delete all email addresses from your competitor's domain.
C. In the Account Admin screen, select Define email domain rules and create an audience exclusion by entering the competitor's domain name.
D. Search the list for the domain name of the competitor and select the block option for each user that is found.
Solutions:
| Question 1 Answer: A | Question 2 Answer: C | Question 3 Answer: A | Question 4 Answer: A | Question 5 Answer: B |
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