GAQM CSMP-001 : Certified Sales and Marketing Professional (CSMP)

Exam Code: CSMP-001

Exam Name: Certified Sales and Marketing Professional (CSMP)

Updated: Sep 12, 2026

Q & A: 0 Questions and Answers

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GAQM CSMP-001 Exam Syllabus Topics:

Section	Objectives
Topic 1: Marketing and Sales	- Business Development 1. Increasing Business 2. Developing a Marketing Plan 3. Trade Shows - Core Marketing Concepts 1. Market Research 2. Networking 3. Recognizing Trends 4. Strategies for Success 5. Mission Statements 6. Defining Marketing 7. Advertising
Topic 2: Body Language	- Mirroring and Posture - Non-verbal Communication Basics - Reading Client Signals - Handshake and Presence
Topic 3: Relationship Building	- Customer Focus - Networking & Small Talk - Influencing Relationships - Communication Skills
Topic 4: Telemarketing	- Call Planning - Communication Techniques - Follow-up and Closing - Negotiation Basics
Topic 5: Digital Marketing	- Online Advertising - SEO Fundamentals - Internet Marketing Basics - Email Marketing - Social Media Marketing
Topic 6: Sales Presentations	- Dressing and Professional Image - Presentation Structure - Delivery Techniques - Proposal Writing
Topic 7: Branding	- Brand Positioning - Brand Identity - Brand Measurement - Brand Definition