[Dec-2025] The Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Test For Brief Preparation [Q54-Q72]

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[Dec-2025] The Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Test For Brief Preparation 

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

TopicDetails
Topic 1
  • Personalizing the Prospect Experience: This topic is about creating personalized experiences for prospects. It includes strategies for consent management and recommendations to enhance the overall prospect experience.
Topic 2
  • Automating Business Processes: Here, the emphasis is on selecting the right tools and designing sequences of events to streamline marketing initiatives.
Topic 3
  • Reporting, Metrics, and Analytics: Technical setup requirements and reporting methods are the key sub-topics here.
Topic 4
  • Email Marketing: Best practices and standards are the main focus of this topic. It ensures that email marketing strategies are applied effectively to meet customer business needs and achieve desired outcomes.
Topic 5
  • Sales Emails and Alerts: This topic covers the configuration and benefits of Sales Emails and Alerts.
Topic 6
  • Account Configuration: This topic focuses on the technical side, including the implications of technical setup and data migration. It also covers the important issue of maintaining data integrity during the migration process and the development of a usage governance plan.

 

NEW QUESTION # 54
"The LenoxSoft sales leadership has just implemented queues in Salesforce and wants to make sure their new leads coming from marketing nurtures are allocated fairly.
What should the Marketing Cloud Account Engagement administrator do to make sure new leads from nurture programs are properly routed in Salesforce?

  • A. Configure users > set up a round robin > have nurture programs assign prospects to the round robin
  • B. Configure users > set up a queue > have nurture programs assign prospects to the queue
  • C. Configure users > set up a user group > have nurture programs assign prospects to the user group
  • D. Configure users > set up a custom role > have nurture programs assign prospects to users with the custom role

Answer: C


NEW QUESTION # 55
LenoxSoft just purchased Marketing Cloud Account Engagement and will be migrating to Marketing Cloud Account Engagement from another marketing automation tool. On the initial kickoff call, the Marketing Manager shares their existing tool's contract ends in 3 weeks. Given the accelerated timeframe, what is the recommended first step?

  • A. Export all the data and assets from the existing tool
  • B. Complete the technical setup items and create Marketing Cloud Account Engagement users. Conduct a Strengths Weaknesses Opportunities and Threats (SWOT) analysis of their current marketing strategies
  • C. Salesforce Connector User has 'Read1 permission to the custom object
  • D. Install the Salesforce AppExchange Package and verify the Salesforce connector

Answer: A


NEW QUESTION # 56
Select all available User Email Preferences

  • A. Send weekly search marketing email (sent on Fridays)
  • B. Send weekly search marketing email (sent on Mondays)
  • C. Send daily prospect activity emails (for all prospects)
  • D. Send weekly inactive automations report email
  • E. Send daily visitor assignment emails
  • F. Send daily prospect assignment emails
  • G. Send monthly inactive automations report email
  • H. Send daily visitor activity emails
  • I. Send an email when a prospect is assigned
  • J. Send starred prospect activity alerts
  • K. Send daily prospect activity emails (for my prospects)

Answer: B,C,F,G,H,I,J,K


NEW QUESTION # 57
What task should be completed to surface engagement history metrics on campaigns after enabling connected campaigns and assigning the correct permissions?

  • A. Add engagement history metrics related lists to campaign page layouts.
  • B. Add emails to campaign start displaying engagement history metrics on campaigns.
  • C. Add engagement history activity related lists to lead & contact page layouts.
  • D. Add engagement history lightning component to lead & contact page layouts.

Answer: C


NEW QUESTION # 58
An admin user would like to create a User Role for a new marketing intern to only have the ability to view prospect lists and emails that have already been sent. Which of the following is the best way for the Admin user to set up this role for the intern if LenoxSoft has an Ultimate level account?

  • A. Set the intern up in the Default 'Marketing Intern' User Role
  • B. Create a Custom User Role with only the options to 'view' lists and 'view' emails selected
  • C. Set the intern up in the Default 'Marketing' User Role
  • D. Create a Custom User Role with only the options to 'view' & 'edit' lists and 'view' emails selected

Answer: B


NEW QUESTION # 59
A marketing user needs to recreate the same form in each of LenoxSoft's two business units (BUs).
How should the marketing user handle this task?

  • A. Create the form in the first BU, then ask marketing users to copy the form into their separate BUs.
  • B. Create the form in one BU, then logout. Next, login to the second BU, recreate the form and logout.
  • C. Create the form in the first BU, then export the form and import it into each of the other two BUs.
  • D. Create the form in one BU, then use the BU switcher and manually recreate the form in the second BU.

Answer: C


NEW QUESTION # 60
A marketing user wants to create a newsletter list where prospects will be automatically added based on a specific set of criteria. However, they also want to make sure sales users can manually add their prospects to the list even if they don't match the criteria.
Which automation tool should be used?

  • A. Automation rule
  • B. Dynamic list
  • C. Completion action
  • D. Segmentation rule

Answer: A


NEW QUESTION # 61
How many automation rules can you have

  • A. Marketing Cloud Account Engagement Growth Edition: 100 Marketing Cloud Account Engagement Plus Edition: 150 Marketing Cloud Account Engagement Advanced Edition: 200
  • B. Marketing Cloud Account Engagement Growth Edition: 50 Marketing Cloud Account Engagement Plus Edition: 100 Marketing Cloud Account Engagement Advanced Edition: 150
  • C. Always 100
  • D. Marketing Cloud Account Engagement Growth Edition: 50 Marketing Cloud Account Engagement Plus Edition: 100 Marketing Cloud Account Engagement Advanced Edition: 200

Answer: B


NEW QUESTION # 62
What is critical in achieving good email deliverabillty?

  • A. Having a text only version of email content
  • B. Sending email through dedicated IP
  • C. Using personalization in email content
  • D. Setting up email authentication

Answer: D


NEW QUESTION # 63
Which one is Marketing Cloud Account Engagement Video Connector

  • A. Vimeo
  • B. YouTube
  • C. Wistia
  • D. Dailymotion

Answer: C


NEW QUESTION # 64
Recommend a model to route qualified and unqualified leads across the business. Place in order from most qualified to least qualified lead.
A) Low Grade | Low Score
B) High Grade | Low Score
C) High Grade | High Score
D) Low Grade | High Score

  • A. CDAB
  • B. ABDC
  • C. CDBA
  • D. CBDA

Answer: C


NEW QUESTION # 65
Marketing Cloud Account Engagement's Permission Based Marketing Policy helps ensure your emails don't get flagged as spam. CAN-SPAM provisions include

  • A. Monitor what others are doing on your behalf
  • B. Identify the message as an ad
  • C. Don't use false or misleading header information
  • D. Tell recipients where you're located
  • E. Don't use deceptive subject lines
  • F. Tell recipients how to opt out of receiving future email from you
  • G. Honor opt-out requests promptly

Answer: A,B,C,D,E,F,G


NEW QUESTION # 66
When warming a dedicated IP, what would support good delivery rates with initial email sends and build the IP's sending reputation?

  • A. Segment the best and most active contacts for initial email sends.
  • B. Segment internal employees with high scores for initial email sends.
  • C. Segment cold prospects with a low score to reengage for initial email sends.
  • D. Segment prospects with free email service providers for initial email sends.

Answer: B


NEW QUESTION # 67
What access should sales and marketing users have to access embedded analytics dashboards?

  • A. Marketing Cloud Account Engagement Administrator user role and the Marketing Cloud Account Engagement Permission set assigned
  • B. The "Analytics View Only Embedded App" permission set license
  • C. Marketing Cloud Account Engagement user connected to a Salesforce user through User Sync
  • D. Marketing Cloud Account Engagement Permission Set and "View Reports" Marketing Cloud Account Engagement user permission

Answer: B


NEW QUESTION # 68
What is possible with a trigger in engagement program? [Choose two answers]

  • A. File open
  • B. Form handler error
  • C. Email link click
  • D. Specific email link click

Answer: A


NEW QUESTION # 69
"LenoxSoft is releasing a critical system change that requires their customers to take action in order to avoid service interruption.
How could they communicate this to all Marketing Cloud Account Engagement prospects?

  • A. Send an operational email to all prospects.
  • B. Send an automated operational email to all prospects.
  • C. Send Engage emails to all prospect who are opted in.
  • D. Send a list email to all prospects who are opted in.

Answer: A


NEW QUESTION # 70
LenoxSoft wants to automatically nurture prospects who complete any of their white paper forms. There is a particular form for a high-value white paper. They want to ensure prospects who complete this form are sent down a particular path in the nurture program.
How should this be set up?

  • A. Add completion actions to the form: add to list and add tag > add the list as the recipient list in an engagement program > add a step checking for if the prospect has the tag related to the white paper download
  • B. Add completion actions to the form: add to list and add to Salesforce campaign > add the list as the recipient list in an engagement program > add a step checking if the prospect downloaded the white paper file successfully6
  • C. Add completion actions to the form: add to list and assign to user > add the list as the recipient list in an engagement program > add a step checking for the Salesforce campaign membership related to the white paper

Answer: A


NEW QUESTION # 71
It is possible for prospect to have less than 0 score

  • A. False
  • B. True

Answer: B


NEW QUESTION # 72
......

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